When youre a superstar athlete, everything you say and do reflects on your teammates and those around you. Whether its fielding questions from local reporters or making national headlines, every word must be carefully thought out and every decision met with the teams interests in mind. Thats exactly what we aimed to do with The Franchise. Its our superstar hat thats worn the most around the office and encompasses everything we strive for in our commitment to style and attention to detail. Its the embodiment of the unbeatable quality that we boast here at Howies. Welcome to the new era of the franchise.